software tools

MT 330 / MT 224
Marketing in the Technology Enterprise

Course Introduction Pt 5

Course Overview
Course Outcomes for Students
Approach
Delivery Mode
Reading Assignments
Cases and Exercises
Course Project - the Marketing Plan
Software Tools
Recommended Hardware
Dissemination of Course
Material, Electronic Submission of
Assignments, and Communication
Grading Policy
Other Course Policies

Software Tools

Ordering @RISK

Several software packages will be used for
downloading and viewing assignments, preparing
cases and presentations, and constructing simulation models. The recommended packages are below:

Application	Recommended Package	Source
Word processing, Spreadsheet, Presentation Suite	Microsoft Office 97 for Windows 95 or higher	Microsoft Website or software retailer
Simulation/modeling tool	@RISK 4.5 for Windows (Professional Version)* http://www.palisade.com	See below.
Browser	Microsoft Internet Explorer Netscape Navigator Version 3 Gold or higher	Microsoft Website Netscape Website
Communication Software (for modem dial-in)	For local (dial-up): Vanderbilt Internet Connection Kit For out-of-town and non-VU students: local/national ISP or company Internet connection	Vanderbilt ACIS Help Desk (615) 343-1631Contact VUaccess See Information on ISP's
Document Viewer	Adobe Acrobat Reader http://www.adobe.com/products/acrobat/readstep.html

*@RISK 4.5 for Windows is a risk analysis software package that allows
substitution of alternative probability distributions for point values in a Microsoft Excel spreadsheet.
The Professional Version will be assigned as part of the modeling and analysis of the cases and may also be of use in developing the marketing plans. @RISK will be introduced and a brief application exercise will be assigned in Session 5, to provide familiarity in time to apply this tool to the cases

ORDERING THE STUDENT VERSION OF @RISK 4.5 PROFESSIONAL. A student discounted price ($60) is available to students who register for MT330 / MT 224, MT735 VU, or TO7356 VU. To order the student version, call or e-mail our Palisade Corp. representative Wendy Gudgeon (1-800-432-7475 ext. 301). To be eligible to purchase the student version, you must be registered for the course. Once your registration is received, your name will be forwarded to our Palisade Corp. representative.